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Fashion Trend Forecasting ISBN: 9781786270580 Publication Date: 1 July 2017
An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product.
Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.
About the Authors
Gwyneth Holland has worked for leading trend agencies such as WGSN. She now consults for a broad range of blue-chip clients and teaches at the University of Westminster.
Rae Jones is a footwear and accessories specialist who has worked at WGSN and now contributes to trend organizations around the world. She runs an accessories brand, Buckitt, and also teaches at the University of Westminster.
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Average Star Rating: 4.2 out of 5
(25 customer reviews)
25 reviews for Fashion Trend Forecasting
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Foxy from Indio, United States
Best investment ever. Quick delivery!
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Hideous Nearly from Toulouse, France
I am very happy with this product and fast delivery after group buy
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Leftfoot from Lodz, Poland
Very happy with the purchase. Have recommended to family and friends to buy in groupbuy for good discounts
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SpeedyAstro from Mission Viejo, United States
Very happy with it and the ease of online purchase by participating
Rated 5 out of 5
urban Legend from Jeju, Korea, South
Good quality and delivered within a week after group buy finished
United States of America
Foxy from Indio, United States
Best investment ever. Quick delivery!
Hideous Nearly from Toulouse, France
I am very happy with this product and fast delivery after group buy
Leftfoot from Lodz, Poland
Very happy with the purchase. Have recommended to family and friends to buy in groupbuy for good discounts
SpeedyAstro from Mission Viejo, United States
Very happy with it and the ease of online purchase by participating
urban Legend from Jeju, Korea, South
Good quality and delivered within a week after group buy finished