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Logo Design Love : A guide to creating iconic brand identities ISBN: 9780321985200 Publication Date: 20 August 2014
Completely updated and expanded, the second edition of David Aireys Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projectsincluding sketches and final results of his own successful designshe also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister &; Walsh, and many more. In Logo Design Love, youll learn:
Best practices for extending a logo into a complete brand identity system
Why one logo is more effective than another
How to create your own iconic designs
What sets some designers above the rest
31 practical design tips for creating logos that last
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Average Star Rating: 4.5 out of 5
(30 customer reviews)
30 reviews for Logo Design Love A guide to creating iconic brand identities
Rated 5 out of 5
Fallen from Ansan, Korea, South
This product is excellent, you must buy one especially at grtoup buy cheap price
Rated 5 out of 5
estupidaysensualnutella from Springfield, United States
Got for xmas, all in there
Rated 5 out of 5
Whack Attack from Heroica Matamoros, Mexico
I bought this it is something I always wanted but wasnt prepared to pay the high prices for others that are on the market - bargain with group buys
Rated 5 out of 5
Wokie from Reynosa, Mexico
Group buy finished, I paid with PayPal and had this delivered in one week. Very happy.
Rated 5 out of 5
Born2Pizza from Coventry, United Kingdom
This has to be my Best Buy so far this year a great product for almost half price and the piece of mind that it has warranty make the deal so much sweeter
United States of America
Fallen from Ansan, Korea, South
This product is excellent, you must buy one especially at grtoup buy cheap price
estupidaysensualnutella from Springfield, United States
Got for xmas, all in there
Whack Attack from Heroica Matamoros, Mexico
I bought this it is something I always wanted but wasnt prepared to pay the high prices for others that are on the market - bargain with group buys
Wokie from Reynosa, Mexico
Group buy finished, I paid with PayPal and had this delivered in one week. Very happy.
Born2Pizza from Coventry, United Kingdom
This has to be my Best Buy so far this year a great product for almost half price and the piece of mind that it has warranty make the deal so much sweeter