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Madam C.J. Walker Builds a Business

Rated 4.3 out of 5 based on 35 customer reviews
35 customer reviews

$9.00   $-1.00

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Madam C.J. Walker Builds a Business
ISBN: 9781733176194
Publication Date: 12 November 2019

In Madam C.J. Walker Builds a Business, Sarah Breedlove (AKA Madam C.J. Walker) reinvents and rebrands herself as a forceful entrepreneur whose products still dominate the black hair care industry today.

Born on the same plantation where her parents were once enslaved-Sarah is the first child in her family born free. When Sarah is just a girl, she learns the value of hard work. She cooks, she cleans, she picks cotton, she does laundry, and she babysits. By fourteen, Sarah is a wife and by eighteen she is a mother. From the stress of backbreaking labor and having to grow up so quickly, Sarah's hair begins to fall out! Instead of falling into despair, Sarah learns how to take care of her hair and invents her own recipe to encourage her hair to grow.

But Sarah has a problem. She can't get people to buy her products at first. So, she rebrands herself as "Madam C.J. Walker," a fancy high society lady with the authority and know-how to help black women with their hair. As Madam C.J. Walker, she builds a business empire, dominates the black hair care market with her natural products, and offers opportunities for other poor washerwomen in her community to have a path to financial freedom. With her immense wealth, she treats herself too. She buys herself cars, fancy dresses, and a mansion with 34 rooms!

This is the story of a leader in the hair care industry, which is now a multibillion-dollar industry, but it's also a tale of the importance of empowering women to become economically independent.

After Words includes text on Madam C.J. Walker's lasting legacy today as well as educational activities on entrepreneurship.

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Average Star Rating: 4.3 out of 5
(35 customer reviews)

35 reviews for Madam C.J. Walker Builds a Business

  1. Rated 3 out of 5

      Batman from Smolensk, Russia

    Many alternatives to choose from

  2. Rated 2 out of 5

      The Undertaker from Oshawa, Canada

    Not happy with this purchase at all as the quality of the product is not great.

  3. Rated 1 out of 5

      Dream girl from Bremen, Germany

    I had to send this back sadly. Groupspree is great to deal with thanks for sorting it out.

  4. Rated 1 out of 5

      Draconus from Lille, France

    I CANT WAIT TO TOSS THIS INTO THE TRASH...or maybe give it to someone I dont like

  5. Rated 1 out of 5

      Elegant Jump from Lodz, Poland

    Complete waste of money