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Public Relations : Strategies and Tactics, Global Edition ISBN: 9781292056586 Publication Date: 30 June 2014
Clearly explains the basic concepts, strategies, and tactics of today's public relations practice
Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared to undergraduates, and many colorful charts and photos are used to enhance major concepts.
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Average Star Rating: 4.1 out of 5
(17 customer reviews)
17 reviews for Public Relations Strategies and Tactics Global Edition
Rated 4 out of 5
Love Pink from Kazan', Russia
Happy with Groupspree website and will be buying more very soon!
Rated 4 out of 5
Candycane Missy from Richmond, United States
It was listed at a very enticing price on the group buy, one that would let me get the best value for my money. I am extremely happy with my purchase.
United States of America
Love Pink from Kazan', Russia
Happy with Groupspree website and will be buying more very soon!
Candycane Missy from Richmond, United States
It was listed at a very enticing price on the group buy, one that would let me get the best value for my money. I am extremely happy with my purchase.
Foxy role from Pohang, Korea, South
Will be buying another one!
TestNamePleaseIgnore from Gomez Palacio, Mexico
Even better than I could have hoped for
Swag Swamped from Changwon, Korea, South
Its alright